MKTG420 - Branding

Course Details

Course Code: MKTG420 Course ID: 4269 Credit Hours: 3 Level: Undergraduate

This course introduces students to understanding the need to differentiate products and services. The course explores how branding can have an impact on purchasing decisions. Students learn branding methods to transcend industries and techniques to use branding as an asset.

Course Schedule

Registration Dates Course Dates Start Month Session Weeks
Registration03/31/2025 - 08/29/2025 Course Dates09/01/2025 - 10/26/2025 Start Month September SessionSummer 2025 Session D Weeks8 Week session
Registration05/26/2025 - 10/31/2025 Course Dates11/03/2025 - 12/28/2025 Start Month November SessionFall 2025 Session I Weeks8 Week session
Registration07/28/2025 - 01/02/2026 Course Dates01/05/2026 - 03/01/2026 Start Month January SessionWinter 2026 Session B Weeks8 Week session

Previous Syllabi

Not current for future courses.