HOSP221 - Hospitality Marketing

Course Details

Course Code: HOSP221 Course ID: 5022 Credit Hours: 3 Level: Undergraduate

An introduction to the marketing of hotels, restaurants and clubs. Information on market segmentation, marketing research, public relations, promotions, packaging, pricing strategies and the future of hospitality marketing.

Course Schedule

Registration Dates Course Dates Start Month Session Weeks
Registration01/29/2024 - 06/28/2024 Course Dates07/01/2024 - 08/25/2024 Start Month July SessionSummer 2024 Session B Weeks8 Week session
Registration04/29/2024 - 10/04/2024 Course Dates10/07/2024 - 12/01/2024 Start Month October SessionFall 2024 Session B Weeks8 Week session

Previous Syllabi

Not current for future courses.