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Novadean Watson-Stone
Doctor of Business Admin.: Argosy University

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Undergraduate Certificate in Visual Communications

 

DEGREE AT A GLANCE:

    • Number of Credits
    • 18
    • Cost Per Credit
    • $ 250
    • Total Tuition*
    • $ 4,500
  • *(Before Transfer Credit)
 

Program Description

Graphics are valuable tools for communication in Internet applications. This Visual Communications certificate introduces the student to the principles and practices of image manipulation, image enhancement, and image storage. The student will explore graphical file formats, color and perception, color balance, histograms, web-friendly colors, the impact of image size and resolution on screen size and resolution, brightness, contrast, image noise, noise reduction, digital signal processing (blurring, de-blurring, Gaussian filters, sharpening, softening, spot healing, dodging, burning), transparency, opacity, hue, saturation, image layering, color blending (multiplying, dodging), image transformation (rotation, resizing, shearing), selections (pixel, vector), alpha channels, and image modes (grayscale, RGB, CMYK, HSB, indexed color). This certificate also examines the process of designing, developing, and deploying text and graphics in motion in order to create a dynamic and interactive experience for the web user. Students will develop storyboards, perform interaction design, animate type, and set illustrations in motion. Students will examine and apply the theories and concepts behind developing illustrations, character animations, layers, frames, masks, symbols, libraries, motion tweens, shape tweens, nested objects, and animated shows. They will add audio and video to enhance the quality of the visual experience. Prior experience with using graphics software and with scripting languages such as JavaScript is recommended.

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Program Objectives

Upon completion of this program, the student will be able to:

  • Discuss the purpose and usage of smart objects, layers and vectors in editing, also differentiate between a raster image and a vector image; also detail the layer concepts of hiding, linking, and setting layer styles.
  • Detail the capabilities of Adobe Photoshop as a tool for editing and restoring digital images, also describe the process for enhance digital images by manipulating sharpness, color, contrast, hue, brightness and resolution.
  • Appraise the principles and concepts of effective design for organizing information, for performing site design, and for determining the navigation structure.
  • Assess the principles for designing web pages, including the: content, typography, colors, images, and page layout; also examine the use of style sheets to enhance reusability and to design consistent interfaces.
  • Compare and contrast the various image file formats on the web, including (GIF, JPG, PNG, and SVG).
  • Assess the utility of Adobe Flash technology in streaming animations in web site; also assess the use of Tweens, Anchors, Guides, and Onions Skins to develop web animations

Admission Requirements

American Public University is part of American Public University System, a regionally accredited university offering more than 100 degree and certificate programs at the associate, bachelor's, and master's levels. All courses are online, so students have the flexibility of taking classes any time or any place that fits their schedule. Our degree programs are designed to be challenging and relevant to working adults in both the public and private sectors and can help enhance their current career or prepare them for a career change.

Students come to our university from across the globe with varying educational backgrounds and diverse educational and career goals. Choose the category below that best describes you:

Our 5-step admissions process will allow you to apply for admission, complete your new student orientation, request a transfer credit evaluation, apply for Federal Student Aid, and register for classes. Get started today!

Have Questions?
Our admissions staff is available Monday - Thursday from 8:00 a.m. - 7:00 p.m. and Friday from 9:00 a.m. - 4:00 p.m. ET to answer your questions and provide assistance with the admissions process. You can reach us by phone at 877-777-9081, e-mail us at info@apus.edu, or connect with us via Live Chat.


 
Certificate Requirements
18 Hours
NAME
DESCRIPTION
CREDITS
DSIN121
Web Page & Web Site Design
3 hours

This course introduces students to the concepts of Web site design, including Web project management, the Web site development process, and ethical and legal issues in Web development. The course provides hands-on experience with Web page layout, navigation, typography, Web graphics, color, color theory, web safe colors, HTML, XML, XHTML, structural elements (tables and framesets), cascading style sheets, and metadata. It also explores readability, interactivity, navigation, usability and accessibility, browsers and design considerations, audio, motion, multimedia, and the impact of these design elements on the performance of the web site. Students will need access to Microsoft Internet Explorer 7.0 (or higher) and Firefox 2.0 (or higher). This software is not provided by the course material grant and must be purchased/provided by the student. This course covers lessons 1-16 of the Design Methodology and Technology curriculum of the CIW Site Designer certification.

Pre Reqs: Web Development Fundamentals(WEBD121)

DSIN141
Image Enhancement using Adobe Photoshop
3 hours

Graphics are valuable tools for communication in Internet applications. This course introduces the student to the principles and practices of image manipulation, image enhancement, and image storage. The student will explore graphical file formats, color and perception, color balance, histograms, web-friendly colors, the impact of image size and resolution on screen size and resolution, brightness, contrast, image noise, noise reduction, digital signal processing (blurring, de-blurring, Gaussian filters, sharpening, softening, spot healing, dodging, burning), transparency, opacity, hue, saturation, image layering, color blending (multiplying, dodging), image transformation (rotation, resizing, shearing), selections (pixel, vector), alpha channels, and image modes (grayscale, RGB, CMYK, HSB, indexed color). Students must have access to Adobe Photoshop CS2 (or higher). This software is not provided by the course material grant and must be purchased/provided by the student.

DSIN241
Illustration & Design Using Adobe Illustrator
3 hours

This course evaluates the principles, processes, and practices to produce effective print media such as logos, signage, brochures, flyers, CD/DVD covers, posters, print advertisements, and packaging. This course examines the theories and concepts of layout, composition, illustration, digital illustration, page layout, web page design, typography, color theory, electronic pre-press and print production. The student will apply the knowledge gained in this course to design and create various kinds of print media. Students must have access to Adobe Illustrator software CS2 (or higher). This software is not provided by the course material grant and must be purchased/provided by the student.

DSIN242
Motion Graphics Using Adobe Flash
3 hours

This course examines the process of designing, developing, and deploying text and graphics in motion in order to create a dynamic and interactive experience for the web user. Students will develop storyboards, perform interaction design, animate type, and set illustrations in motion. Students will examine and apply the theories and concepts behind developing illustrations, character animations, layers, frames, masks, symbols, libraries, motion tweens, shape tweens, nested objects, and animated shows. They will add audio and video to enhance the quality of the visual experience. Adobe Fireworks will also be introduced. Students must have access to Microsoft Internet Explorer 7.0 (or higher), Adobe Fireworks CS3 (or higher), Firefox 2.0 (or higher), and Adobe Flash CS3 (or higher) software. This software is not provided by the course material grant and must be purchased/provided by the student. This course covers lessons 24–29 of the Design methodology and Technology curriculum of the CIW Site Designer certification.

Pre Reqs: Web Development Fundamentals(WEBD121)

WEBD121
Web Development Fundamentals
3 hours

This course introduces students to Web site development through a combination of readings and hands-on development exercises. This course emphasizes XHTML, including hyperlinks, tables, Web forms, frames, images, colors, and other graphical elements. Image techniques, such as image maps, image transparency, image interlacing, and animation are examined. GUI editors, e-commerce practices, and advanced Web technologies, such as server-side and client-side languages, DHTML, and DOM are also addressed in this course. Fundamentals of JavaScript programming are also introduced in this course. Students will need access to Microsoft Internet Explorer and Firefox. This software is not provided by the course material grant and must be purchased/provided by the student. This course covers the Site Developer Foundations curriculum of the CIW Foundations certification. It also covers the Design Methodology and Technology curriculum of the CIW Site Designer certification. To succeed in this course, students will need basic computer knowledge such as creating files and folders, downloading and uploading files, creating zipped files, and working with text editor such as Notepad++.

WEBD220
Web 2.0 Fundamentals
3 hours

This course provides an introduction to Web 2.0 trends and technologies. Students will profile the various features, tools, communities, and practices available in Web 2.0. Also included is a survey of the concepts, tools, and practices used to build blogs and wikis. The course also reviews the various methods of posting information from the blog into web pages using RSS & Atom techniques. Students will also appraise other Web 2.0 technologies, such as forums, collaborative web sites, discussion boards, and wikis. Students will apply the knowledge gained in this course to design and create blogs and forums. Students must have access to a microphone.


Program Completion Rates, Median Debt and More

The following program details are intended to help you make an informed decision about the university that's right for you.

2011-2012 Program Completion Rate
Normal time to completion for full-time student1 year
Graduates who completed in this time133%
Tuition & Fees as of January 1, 2013 Median Loan Debt of 2011-2012 Graduates
Tuition
(before any awarded transfer credit)
$4,500 Federal loans5$0
Technology fee2$50Private educational loans$0
Transfer Credit Evaluation fee3
(if applicable)
$50 Institution financing plan$0
Graduation fee$25 
Books and supplies4$592-$854 
On-campus room and boardNot applicable 

1 Data may be “not available” if the program has no graduates during reporting period or if it has not been in existence the normal time for completion. If 0%, then graduates in the reporting period took longer than the average time, usually because they were part-time students. 91% of our students are working adults and do not take a full-time course load.

2 A $50 Technology Fee will be charged for all future undergraduate and graduate level course registrations, including audited courses. The fee is not applicable for Comprehensive Exam courses. An APUS grant will cover the fee for Active Duty Military, Reservists, National Guard, Vocational Rehabilitation (VOCA), VA and VA Chapter 33 students, and anyone using military tuition assistance (TA).

3 Transfer Credit Evaluation Fee waived for all United States Active Duty Military, Guard, and Reserve personnel.

4 The undergraduate book grant provides textbooks, e-books, and other course materials at no cost to students for courses being taken for academic credit. Students must obtain their own software when required for a course or program.

5 This figure does not include PLUS loans or TEACH grants converted to Unsubsidized Federal Direct Loans.

For more information on jobs related to this program, please click on the below links to the O*NET website sponsored by the U.S. Department of Labor.

American Public University System (APUS) makes no representation or guarantee that successful completion of an APUS program or coursework will result in employment within a particular field. Many employers take into account various criteria, in addition to education, when determining eligibility for employment. To assist our students in their career search, the APUS Office of Career Services provides students and alumni a variety of tools, resources, information, and guidance to assist them as they pursue their life goals.

 

American Public University System, American Public University, and American Military University are not affiliated with American University.

American Public University System (APUS) is accredited by the Higher Learning Commission (HLC) and a member of the North Central Association.

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