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HOSP308 - Meeting and Convention Planning
Course Details
Course Code: HOSP308 Course ID: 4118 Credit Hours: 3 Level: Undergraduate
A thorough explanation of the lucrative meeting and convention industry and its function in the travel and tourism sector. An overview of the meeting, exposition, and convention businesses, that covers the history of these businesses and the economic value they represent to a destination. Course will include a broad brush of the organizations that support this segment, such as convention bureaus, destination management companies and meeting planners.
Prerequisites
Course Schedule
| Registration Dates | Course Dates | Session | Weeks |
|---|---|---|---|
| 11/26/18 - 05/03/19 | 05/06/19 - 06/30/19 | Spring 2019 Session I | 8 Week session |
| 02/25/19 - 08/02/19 | 08/05/19 - 09/29/19 | Summer 2019 Session I | 8 Week session |
Current Syllabi
After successfully completing this course, you will be able to:
- Apply meeting and convention industry concepts to plan an event.
- Measure the magnitude and impact of MEEC in a global environment.
- Categorize the main associations that support the professional development of those responsible for producing gatherings.
- List the steps involved in planning an event from thought to post-meeting activities.
Reading Assignments:
The textbook and additional journals as assigned in the lessons
Forum Assignments:
Detailed forum expectations and grading rubrics are posted in the forums and in the classroom lessons.
Homework Assignments and Final Project:
There are assignments due throughout the course, and a final project due at the end of the course. Specific details for each assignment can be found in the Assignments section of your online classroom.
Quizzes
Online quizzes are comprised of multiple choice, short answer and true/false questions.
| Name | Grade % |
|---|---|
| Forums | 35.00 % |
| Week 1 Forum | 5.00 % |
| Week 2 Forum | 5.00 % |
| Week 3 Forum | 5.00 % |
| Week 4 Forum | 5.00 % |
| Week 5 Forum | 5.00 % |
| Week 6 Forum | 5.00 % |
| Week 7 Forum | 5.00 % |
| Week 8 - Blue Ocean Anaylsis | 10.00 % |
| Week 8 Forum | 10.00 % |
| Final Project | 25.00 % |
| Term Project: Event Planning | 15.00 % |
| Event selection forum | 2.50 % |
| Peer consult - week 4 | 3.75 % |
| Peer consult - week 6 | 3.75 % |
| Assignments | 30.00 % |
| Assignment Week 7: Planning Concerns | 10.00 % |
| Assignment Week 5: Request for Proposal | 10.00 % |
| Assignment Week 3: Assessing Needs and Impact | 10.00 % |
The VitalSource e-book is provided via the APUS Bookstore.
Please visit http://apus.libguides.com/bookstore for more information.
Required Readings – As assigned, see Weekly Lessons and Forum Postings
Additional Resources and Websites – See Weekly Lessons
| Book Title: | Blue Ocean Strategy-E-book available in the APUS Online Library |
| ISBN: | 9781591396192 |
| Author: | Kim, W. Chan / Mauborgne, Renee |
| Unit Cost: | $18.86 |
| Book Title: | Meetings, Expositions, Events and Conventions, 3rd ed - the VitalSource e-book is provided inside the classroom; hard copy not available from the bookstore, please try other sources. |
| ISBN: | 9781256526476 |
| Publication Info: | VS-Pearson |
| Author: | Fenich, George G. |
| Unit Cost: | $81.86 |
| Electronic ISBN: | 9781269514408 |
| Electronic Unit Cost: | $37.80 |
Previous Syllabi
Not current for future courses.