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BUSN313 - Global and Competitive Strategy
Course Details
Course Code: BUSN313 Course ID: 2945 Credit Hours: 3 Level: Undergraduate
This course is concerned with the formulation and analysis of business strategy. Business strategy is the set of objectives and policies that collectively determine how a business positions itself to increase its returns and create economic value for its owners and stakeholders. Students will be introduced to analytical techniques for diagnosing the competitive position of a business, evaluating business strategies, and identifying and analyzing specific business options.
Course Schedule
| Registration Dates | Course Dates | Session | Weeks |
|---|---|---|---|
| 11/26/18 - 05/03/19 | 05/06/19 - 06/30/19 | Spring 2019 Session I | 8 Week session |
| 12/31/18 - 05/31/19 | 06/03/19 - 07/28/19 | Spring 2019 Session D | 8 Week session |
| 01/28/19 - 06/28/19 | 07/01/19 - 08/25/19 | Summer 2019 Session B | 8 Week session |
| 02/25/19 - 08/02/19 | 08/05/19 - 09/29/19 | Summer 2019 Session I | 8 Week session |
| 03/25/19 - 08/30/19 | 09/02/19 - 10/27/19 | Summer 2019 Session D | 8 Week session |
| 04/29/19 - 10/04/19 | 10/07/19 - 12/01/19 | Fall 2019 Session B | 8 Week session |
Current Syllabi
After successfully completing this course, you will be able to
- Demonstrate how globalization and environmental sustainability influence strategic management
- Evaluate the relationship between social responsibility and corporate performance
- Analyze aspects of an organization’s environment that can influence its long-term decisions
- Assess a company’s corporate culture and how it might affect a proposed strategy
- Examine the basic types of strategic alliances
- Critique a variety of functional strategies that can be used to achieve organizational goals and objectives
- Analyze the centralization versus decentralization issue in multinational corporations
- Use the strategic audit as a method of organizing and analyzing case information
| Name | Grade % |
|---|---|
| Forums | 40.00 % |
| Forum 1 | 5.71 % |
| Forum 2 | 5.71 % |
| Forum 3 | 5.71 % |
| Forum 5 | 5.71 % |
| Forum 6 | 5.71 % |
| Forum 7 | 5.71 % |
| Forum 8 | 5.71 % |
| Assignments | 15.00 % |
| Week 8 Assignment-Case Study | 15.00 % |
| Exam | 20.00 % |
| Mid-Term Exam - Week 4 | 20.00 % |
| Quizzes | 25.00 % |
| Week 2 Quiz | 8.33 % |
| Week 5 Quiz | 8.33 % |
| Week 7 Quiz | 8.33 % |
Web Sites
In addition to the required course texts, the following public domain web sites are useful. Please abide by the university’s academic honesty policy when using Internet sources as well. Note web site addresses are subject to change.
|
Site Name |
Web Site URL/Address |
|
PwC Strategy& Inc. |
|
|
Global Strategy |
http://www.global-strategy.net/what- is-global- strategy/ |
| Book Title: | Various resources from the APUS Library & the Open Web are used. Links provided inside the classroom in the Lessons section. |
| Author: | No Author Specified |
Previous Syllabi
Not current for future courses.