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BUSN310 - Business Theory

Course Details

Course Code: BUSN310 Course ID: 2930 Credit Hours: 3 Level: Undergraduate

This course provides an understanding of the corporation, each of the business functions (to include accounting, finance, marketing, technology, management, and planning), and the relations between and among functions in the operation of the firm.

Course Schedule

Registration Dates Course Dates Session Weeks
05/27/19 - 11/01/19 11/04/19 - 12/29/19 Fall 2019 Session I 8 Week session
06/24/19 - 11/29/19 12/02/19 - 01/26/20 Fall 2019 Session D 8 Week session
07/29/19 - 01/03/20 01/06/20 - 03/01/20 Winter 2020 Session B 8 Week session
08/26/19 - 01/31/20 02/03/20 - 03/29/20 Winter 2020 Session I 8 Week session
09/30/19 - 02/28/20 03/02/20 - 04/26/20 Winter 2020 Session D 8 Week session

Current Syllabi

  • Students will become familiar with business theories and approaches relating to various business environments (Domestic, Global, Technological, Political-Legal, Sociocultural, and Economic).
  • Students will evaluate the business environments and practices of selected companies.
  • Students will evaluate the business environments of a company identified as a "worst" company to learn why it is not successful.
  • Students will apply successful company strategies and business theory to recommend a successful strategy for the "worst" company.

Required Materials

NOTE: The required readings and materials for this course are provided each week in the Classroom through the LESSONS section. In addition, students are responsible for materials provided in Assignments, Announcements and otherwise by the course Instructor.

  1. Global Agricultural Marketing Management.
  2. Platzek, B. P., Winzker, D., & Pretorius, L. (2011, January). Global business environment: Holistic intrapreneurship. SCMS Journal of Indian Management, 8(1), 96-114
  3. Goedhuys, M., Janz, N., & Mohnen, P. (2008, June). What drives productivity in Tanzanian manufacturing firms: technology or business environment? European Journal of Development Research, 20(2), 199-218. doi:10.1080/09578810802060785
  4. Wu, Q. (2007, November). The making of a market economy in China: Transformation of government regulation of market development. European Law Journal, 13(6), 750-771. doi:10.1111/j.1468-0386.2007.00394.x located in BUSN310 campus guide.
  5. Elekdağ, S. (2008). How does the global economic environment influence the demand for IMF resources? IMF Staff Papers, 55(4), 624-653. doi:10.1057/imfsp.2008.4
  6. Závadský, J., & Lukáš, T. (2010). Simulation and its purpose in implementing of business process management. Advances in Management, 3(3), 9-12
Book Title:Cultural Intelligence: Living and Working Globally, 2nd ed.- E-book available in the APUS Online Library, link also provided in the classroom Lessons section; hard copy not available from the APUS Bookstore, please try other sources.
Publication Info:Berrett-Koehler Publishers
Author:Thomas, David C
Unit Cost:$26.06
Book Title:Democracy is a Good Thing- E-book available in the APUS Online Library, link also provided in the classroom Lessons section
Publication Info:Brookings Institution Press
Author:Yu, Keping
Unit Cost:$26.40
Book Title:Government Grief- E-book available in the APUS Online Library, link also provided in the classroom Lessons section
Publication Info:ABC-CLIO
Author:Handlin, Amy H.
Unit Cost:$36.21

Previous Syllabi

Not current for future courses.