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HOSP308 - Meeting and Convention Planning
A thorough explanation of the lucrative meeting and convention industry and its function in the travel and tourism sector. An overview of the meeting, exposition, and convention businesses, that covers the history of these businesses and the economic value they represent to a destination. Course will include a broad brush of the organizations that support this segment, such as convention bureaus, destination management companies and meeting planners.
Prerequisites
Corequisites
N/A
Schedule of Classes
| 08/27/18 - 02/01/19 |
02/04/19 - 03/31/19 |
Winter 2019 Session I - 8 Week session |
| 11/26/18 - 05/03/19 |
05/06/19 - 06/30/19 |
Spring 2019 Session I - 8 Week session |
Course Materials
| Previous Syllabi |
Download Archived Course Syllabi here Not current for future courses |
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| Book Title: |
Blue Ocean Strategy-E-book available in the APUS Online Library
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| ISBN: |
9781591396192
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| Publication Info: |
Harvard Business School Press
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| Author: |
Kim, W. Chan / Mauborgne, Renee
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| Unit Cost: |
$18.86
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| Electronic ISBN: |
N/A
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| Electronic Unit Cost: |
N/A
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| Book Title: |
Meetings, Expositions, Events and Conventions, 3rd ed - the VitalSource e-book is provided inside the classroom; hard copy not available from the bookstore, please try other sources.
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| ISBN: |
9781256526476
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| Publication Info: |
Pearson
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| Author: |
Fenich, George G.
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| Unit Cost: |
$81.86
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| Electronic ISBN: |
9781269514408
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| Electronic Unit Cost: |
$37.80
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