Bachelor of Arts in Management



    • Number of Credits
    • 121
    • Cost Per Credit
    • $ 250
    • Total Tuition*
    • $ 30,250
  • *(Before Transfer Credit)

Program Description

The Bachelors of Arts in Management prepares students to transition from the technical aspects of a profession to leading and managing individuals in their respective fields. Students will explore management theories, concepts and practices necessary to organize, motivate, and lead human capital in private, public and military environments. Topics of study include ethics, management communications, human resources management, employee relations, organizational behavior, and systems analysis. Successful completion of the program prepares graduates for managerial positions and responsibilities.

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Highlights and Announcements

Nationally recognized by the Sloan Consortium for best practices in online education, our diverse management programs are designed to empower organizational leadership. Explore the academic contributions and professional insights from our faculty scholar practitioners on current industry news, trends, and world events.


Program Objectives

In addition to the institutional and general education level learning objectives, the Bachelor of Arts in Management also seeks the following specific learning outcomes of its graduates. With reference to each of the respective areas of business administration, graduates in this degree program will be able to:

  • Evaluate the functions and applications of various management processes in the areas of planning, organizing, staffing, directing, leading, and controlling.
  • Develop strategies for organizational challenges using management theories, principles, and practices.
  • Analyze the impact of international, legal, social, political, economic, technological, and environmental issues as they relate to organizational behavior in terms of the individual, group/team, and overall organizational performance.
  • Examine the importance of ethical conduct, communication, social responsibility, and corporate responsibility in the global environment.
  • Demonstrate skills in critical thinking, data interpretation, and decision making necessary for developing systematic processes and approaches in the management of human capital and achievement of organizational effectiveness.

Bachelor of Management

American Public University is part of American Public University System, an accredited university offering more than 180 degree and certificate programs at the undergraduate and graduate level. All courses are online, so students have the flexibility of taking classes any time or any place that fits their schedule. Our degree programs are designed to be challenging and relevant to working adults in both the public and private sectors and can help enhance their current career or prepare them for a career change.

Students come to our university from across the globe with varying educational backgrounds and diverse educational and career goals. Choose the category below that best describes you:

Our 5-step admissions process will allow you to apply for admission, complete your new student orientation, request a transfer credit evaluation, apply for Federal Student Aid, and register for classes. Get started today!

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Explore Concentrations

General Total Credits - 121 Hours
Core Requirements
24 Hours
Employment and Labor Relations
3 hours

This course will explore the historical evolution and current state of employment relations theory. Workplace democracy, the source of workplace conflict, alienation, the evolution of class, collective bargaining, and other issues are discussed from a variety of perspectives. Students will become familiar with terminology and practices such as employee-employer relationships in non-unionized and unionized settings; problems and theories of union organizing, collective bargaining, and contract administration

Management Information Systems
3 hours

This course provides a technical and organizational foundation for understanding the use and importance of information systems and information technology in today's management environment. This course covers the hardware, software, and infrastructure that support management information systems. Information and decision support systems, knowledge management and specialized information systems, database management systems, telecommunications, the Internet, Intranets, Extranets, and wireless networks will be examined. This course also covers systems development, e-commerce, and the ethical and societal impact of management information systems.

3 hours

This is an interactive course designed to help students achieve a greater understanding of the statistical methods and models available to analyze and solve the wide variety of problems encountered in business, science, medicine, education, the social sciences, and other disciplines. Successful completion of this course will provide students with a working knowledge of the principles of both descriptive and inferential statistics, probability, averages and variations, normal probability distributions, sampling distributions, confidence intervals, statistical hypothesis tests, and correlation and regression analyses. The emphasis of the course will be on the proper use of statistical techniques and their application in real life -- not on mathematical proofs. This course will use Microsoft Excel for some of the work. Students should have a basic familiarity with Excel and have access to this software application. (Prerequisite: MATH110 or MATH225)

Pre Reqs: College Algebra(MATH110),College Trigonometry(MATH111),Calculus(MATH225)

Principles and Theory of Management
3 hours

This course is a study of the management process including planning, organizing, staffing, directing, and controlling. Topics include the classical and contemporary management theories that provide a foundation for the manager in today's business environment. (Note to Students: The course materials, assignments, learning outcomes, and expectations in this upper level undergraduate course assume that the student has completed all lower level general education and career planning coursework necessary to develop research, writing, and critical thinking skills. Students who have not fulfilled all general education requirements through courses or awarded transfer credit should strongly consider completing these requirements prior to registering for this course.

Organizational Behavior
3 hours

This course examines human characteristics and their bearing on the management and resultant performance of organizations. It includes a review of theory and research on personality, motivation, values, stress, leadership skills, power bases, and communication. It is designed to provide an understanding of the attitudes and behavior of subordinates and superiors, as well as important insights regarding one's own responses to the organization.

Management Ethics
3 hours

This course is a study of the moral and ethical responsibilities of managers in the conduct of daily activity inside and outside of the business enterprise. The morality of profit-making, fair and equal treatment of employees, and the responsibility of the business firm to the society in which it exists are analyzed and discussed. Equally stressed will be the idea of the individual's responsibility within the organization.

Management Communications
3 hours

This course is a study in the theory and techniques of communication within and between organizations. It takes an analytical approach to the development of content and presentation in management communications with an emphasis on the relationship of creative and logical thinking to the solution of management problems through written communications.

Strategic Management
3 hours

This course will focus on the processes that shape corporate strategic decisions. Students will study the basic tools used by corporate leaders to maximize the value of the company and gain an appreciation of the issues and situations frequently confronting today’s executive. In addition, the students will evaluate the different characteristics of an organization’s environment and identify the threats, opportunities, strengths, and weaknesses relative to its environment.

Concentration Requirements
15 Hours
Business Theory
3 hours

This course provides an understanding of the corporation, each of the business functions (to include accounting, finance, marketing, technology, management, and planning), and the relations between and among functions in the operation of the firm.

Global and Competitive Strategy
3 hours

This course is concerned with the formulation and analysis of business strategy. Business strategy is the set of objectives and policies that collectively determine how a business positions itself to increase its returns and create economic value for its owners and stakeholders. Students will be introduced to analytical techniques for diagnosing the competitive position of a business, evaluating business strategies, and identifying and analyzing specific business options.

Fundamentals of Entrepreneurship
3 hours

This course focuses on the actual tasks and activities of the entrepreneur-from researching venture feasibility, to launching the venture, to managing growth. Covered are descriptions of real entrepreneurs in action, facing the challenges that entrepreneurs must deal with, and making good and even some not-so-good decisions. This study relates the excitement of the entrepreneurial adventure.

Principles of Financial Management
3 hours

This course is an overview study of the concepts and techniques in corporate finance. Topics include investments, financial environment, securities markets, financial markets, financial statements and analysis, working capital management, capital budgeting, cost of capital, dividend policy, asset valuation, and decision-making. Students must have access to Microsoft Word and Microsoft Excel software.

Career Counseling
3 hours

This course will provide an overview of the major approaches to conceptualizing career development techniques. Students will have the opportunity to explore career counseling topics such as diverse populations, traditional and non-traditional career assessments techniques, the overlap between personal and career counseling, and development of career counseling groups and workshops.

Human Resource Management
3 hours

This course provides an overview of concepts, skills, theories and techniques involving human resource management and a review of examples involving innovative HR practices in the workplace. There will be an examination of human resource planning, development, and utilization in modern organizations. The establishment and operation of a total human resource program is explored. Topics include recruitment, selection, training and development, performance appraisal, reward systems, benefit programs and role of the human resource department.

Dispute Resolution
3 hours

This course focuses on the principles, practices, and processes of dispute and conflict resolution. The course draws on interdisciplinary material from social science, decision theory, management/labor relations, and others.

Compensation and Benefits
3 hours

This course establishes a foundation for the art of compensation and benefit practices. Students will examine the context of compensation and benefit practices, the criteria used to compensate employees, compensation system design issues, employee benefits, and contemporary challenges that compensation and benefits professionals will face given the current economic times.

Human Resource Management Information Systems
3 hours

This course provides a basic overview of various automated information systems that are available to support today’s Human Resource Professional. Students will have the opportunity to utilize systems such as RESUMIX, Peoplesoft, Modern Systems as well as other automated processes. Additional topics include systems security, individual privacy, legal implications and simplifying the interview process.

Human Resource Development
3 hours

Training and development is no longer an option for organizations – continuous learning has become an essential requirement for those companies that wish to sustain market share and compete successfully in the marketplace. This course provides a comprehensive overview of the training and development function and is applicable to all organizations and jobs. Training methods, theories, research findings, and issues regarding training, employee development, and the career management function in organizations will be explored.

Health, Safety and Security in the Work Place
3 hours

This course provides an overview of the roles and responsibilities of a Human Resource professional tasked to oversee safety, occupational health and security in the workplace. Students will research and discuss how one can ensure a safe environment in the workplace. Topics discussed include organization and evaluation of safety training and policies, occupational health education as well as compliance with the Occupational Health and Safety Administration (OSHA) rules and regulations. The course will also address network security and industrial espionage as it relates to the role of the Human Resource Manager.

Recruitment and Staffing
3 hours

This course will focus on the recruitment and selection of employees to meet an organization's objectives. The course will examine staffing from both external and internal sources. Topics include economic and legal environment; links between organizational strategies and staffing plans; recruitment and selection of new employees; and evaluation and selection of current employees for transfer/promotion. Students will explore the various techniques/methods for determining whether individuals possess the knowledge, skills and abilities needed by the organization.

Bargaining and Negotiation
3 hours

This course is designed to familiarize the student with the basic structures, strategies, tactics and techniques involved in collective bargaining and negotiations. It examines both interest based negotiations and the more traditional position based negotiations. Focus is on collective bargaining and labor negotiations, however, the approaches and strategies are useful in a wide variety of negotiation contexts.

International Human Resource Management
3 hours

This course explores the importance of international business management in the context of international human resource management, including topics on culture, compensation and benefits, international organizations and their structures, international assignment management and the legal and regulatory considerations that global organizations face. This course will help students identify differences in operating a domestic versus and international business and how business practices will need to be adapted to operate successfully in foreign markets.

Performance Management
3 hours

This course examines how to measure and develop individual and group performance. Students will have the opportunity to design performance management systems in an effort to align employee performance with an organization’s strategic objectives. There will be an exploration of methods, theories and issues regarding workforce expectations and performance.

Leadership & Motivation
3 hours

This course is designed to provide students with a solid foundation about leaders, the leadership process and motivation. Topics include the theories of leadership and motivation, leadership power, leader behavior, leadership characteristics, the role of gender, substitutes for leadership, and dysfunctional leadership. MGMT312 serves as a self-assessment of the student's own leadership and motivation skills, knowledge, and attitudes and addresses the questions: Who am I as a leader? What are my most distinguishing leadership traits? What leadership style am I most comfortable being around? How do I influence others? and How do I motivate others?

Organizational Change
3 hours

This course will examine management techniques utilized when an organization decides it's time for a paradigm shift. Students will have the opportunity to explore principles and philosophies, which are a part of ushering in organizational change and transformation. Topics include downsizing, re-engineering, outsourcing and open book management.

Leading Yourself Foundations
3 hours

This course provides the critical element of analytical and intellectual examination and reflection of certain core issues in the practice of leadership. The purpose of the course is to gain a better understanding of leadership from multiple angles and perspectives. Students will explore the different ways leadership has been defined and studied; similarities and contradictions among the common leadership theories, and the way leadership has been exercised in business, military, and political contexts.

Leading Others Leadership Counseling
3 hours

All great leaders are able to connect with their followers. This relationship begins with the ability to meet subordinates where they are at and take them to new levels. Before a leader can instill a vision or deliver a pep talk, a leader needs to be able to listen Active listening is not an optional component of leadership; it is not a nicety to be used to make others feel good. It is, in fact, a critical component of the tasks facing today’s leaders. LD310 will discuss the basics of counseling and connecting with others through basic attending skills and some conflict management. This course will not make a counselor but it will make a better leader. This course is the second pillar to the leadership concentration.

Leadership Development Leadership in Action
3 hours

Leaders eventually get to the point in their organization when they realize that they need to grow their own leaders or their organization will perish. Leadership development programs are truly the key to developing, managing and retaining talent in organizations today. This course will focus on, “What is development?” and how to create developmental opportunities that are rich and diverse allowing for broadening of subordinates while focusing on the bottom line. This course allows the learner to create a leader development program for their organization to include 360-degree feedback, mentoring and internships or departmental exchanges. Their program can become a proposal for their actual work. Learner desiring to learn more in this area should consider MGMT338: Talent Management, Succession Planning and Generation Perspectives.

Strategic Leadership
3 hours

This course will discuss the art and practice of long-range strategic development to align, engage, measure and implement programs to achieve the end state desired. Leaders must articulate their vision, sometimes through the power of story, to create a blueprint for subordinates to autonomously achieve the leader’s expectations and many times exceed the expectations.

Strategic Planning
3 hours

This course focuses on the study of principles to be used in formulating and executing the strategic plan of businesses. This course focuses on the formulation and development of organizational strategy in particular for Public and Non-Profit Organizations. The integration of an organization's mission, stakeholder objectives, and strategy is emphasized. Particular attention is given to the development and implementation of strategy, evaluation of strategic alternatives and the relation of strategy to maintaining competitive advantage.

Independent Study: Management
3 hours

This course is an opportunity for General Management students to pursue an independent research project or examine a specific area of Management under the mentorship of a single professor. Participation is at the discretion of the faculty member. The student will produce a major research paper. There will be no examination. Students will submit a proposal prior to the start of the project. To be eligible for an independent study, students must be enrolled in a bachelors degree program, must have completed 24 hours at APUS toward their current degree program, and should have already contacted a professor and gained approval for the independent study topic. Once these conditions are met the student should contact his/her academic advisor. Once the course is open the student must complete an official online registration for the course.

Consumer Behavior
3 hours

This course explores consumer behavior from determining consumer needs and wants, the process by which they are satisfied, and the environment in which the behavior occurs. The objectives of the course are to introduce the student to concepts developed in psychology, economics, and sociology and their relationship to consumer behavior, to involve the student directly in the study and analysis of consumer behavior, and to develop in students the ability to translate what can be learned into marketing action implications.

Retail Organization Fundamentals
3 hours

Students taking this course should not take MGMT201. Students will define the basics of retail management functions, principles and techniques found in today's marketplace. Students will also explore ideal characteristics and responsibilities of an effective department or store manager ranging from legal and safety scenarios to understanding the role and importance of logistics to various retail establishments. Embedded in this study of retail organization fundamentals is a focus on the individual, as a contributor, their roles and responsibilities in the retail environment. While, the organizational structure of a retail store may vary by the size and type of the business, most tasks involved with operating a retail business are similar. Some exceptions that are studied include the reality that small or independent retail stores may combine many sectors together under one division, while larger stores create various divisions for each particular function along with many layers of management. A small specialty shop may have all of its employees under one category called Store Operations. A large department store may have a robust staff consisting of a manager, assistant manager and sales associates for its Sporting Goods department, Home and Garden, Bed and Bath, and each additional department. Students will have the opportunity to explore these variations.

Retail Asset Protection
3 hours

This course is an overview of the principles and issues in business asset protection. Students examine the challenges embodied in various aspects of physical, personnel, and information security. Principles of loss prevention and the protection of assets are also considered. The functions, operations, processes, and tools of security management are explored to ensure the student has a broad understanding of asset protection and its current role in business operations

Retail Photo Operations
3 hours

Students will define the basics of retail photo operations, principles and techniques found in today's marketplace. Students will learn how to present the photo department to customers as well as the details of the supporting photo center operations. Students will learn the current types of photographic equipment, how to maintain inventory and account for financial transactions. In addition, students will learn what advanced techniques are now available and be able to distinguish the differences from older film products. While the organizational structure of a retail store photo operation may vary by the size and type of the business, most tasks involved with operating a retail photo center are similar. Comparisons will be made to the advantages of a small specialty shop versus a department a in large retail operation. Students will have the opportunity to explore these variations.

Retail Strategy
3 hours

Students in this course will use analytical techniques for diagnosing the competitive position of retail focused strategy and to discover specific retail options. They will discover the strategic perspectives of retail management by examining essential concepts in the retailing industry, determining and calculating how retail businesses increase returns, and determining ways they create economic value for owners and stakeholders. Students will contrast how today’s managers assess and implement strategies and apply planning used by successful retailers. They will explore the retailer’s role in society providing insights as to how consumers behave as shoppers, what retailers do to create demand as well as their role in satisfying customer demands. In addition, students will discuss strategy from the perspective of planning for success as well as identifying challenges and problems that occur when retailers do not react to rapid changes in the marketplace to remain competitive and meet the ever-changing demands of the consumer.

Retail Innovation
3 hours

Retail innovation is a new or significantly improved service concept that is taken into practice. It includes examples such as: new customer interaction channels, a distribution system or a technological concept or a combination of them. A service innovation always includes replicable elements that can be identified and systematically reproduced in other cases or environments. The replicable element can be the service outcome or the service process as such or a part of them. Innovation benefits both the service producer and customers and it improves its developer’s competitive edge. Retail innovation is a service product or service process that is based on some technology or systematic method. In retail however, the innovation does not necessarily relate to the novelty of the technology itself but the innovation often lies in the non-technological areas. Retail innovations can for instance be new solutions in the customer interface, new distribution methods, novel applications of technology in the service process, new forms of operation with the supply chain or new ways to organize and manage services. The course provides a study of how retailers must continually review and introduce innovational concepts to remain competitive and explore how patterns change in markets creating both opportunities and threats to retailers.

Retail Operations
3 hours

Retail Operations involves managing the day-to-day functions of retail establishments like department stores, grocery stores and specialty shops. This course is concerned with the formulation and analysis of these operations and the policies that collectively determine how a retail oriented business positions itself to increase its returns and create economic value for its owners and stakeholders. Students will be introduced to analytical techniques for diagnosing the competitive position of retail focused strategy, and identifying and analyzing specific retail operation options (consisting of such things as the sale of goods or merchandise from a fixed location, a department store or kiosk, or by post, in small or individual lots for direct consumption by the purchaser. Students will cover the functions and applications of various retail operations theory and the needs of today’s managers in assessing and implementing retail operations used in the supporting functions in the workplace.

Retail Merchandising Operations
3 hours

Students in this course will review retail merchandising operations Retail selling effort is the principal task of in-store sales personnel through the use of promotions designed by a manufacturer, such as unique displays, giveaways, or discount and premium offers. In this case, merchandising is the act of managing and arranging the merchandise on display in a store so as to promote its sale. Its importance in a competitive market to include the relationship between retail merchandising operations and corporate profitability will be examined. Students will discover the various retail merchandising operations including planning, organizing, staffing, directing, leading and controlling as well as analyzing the competitive market and how the many different concepts of retail merchandising operations are needed for today’s managers to continue to increase profits for their shareholders. Students will discover how today’s competitive and global organizations utilize techniques and resources to succeed and remain profitable.

Introduction to Transportation Management
3 hours

This course is an overview of the transportation sector, including providers, users and government agencies. It examines contemporary public policy issues, such as deregulation, along with managerial strategies in transportation.

Supply Chain Management
3 hours

This course is a study of supply chain management from the consumer back to raw materials. The entire process is studied from the standpoint of the leading theory and practice of cutting-edge organizations.

Institutional Requirements
3 Hours
Foundations of Online Learning
3 hours

This course is designed to provide a solid foundation for undergraduate study in the online environment. Students will be introduced to learning theory, the tools available in the online classroom and campus, and online research. Identification of personal learning style allows students to improve their study/learning techniques and prepares them to succeed in college level courses. Students will be introduced to formatting and citation styles. APUS policy and procedure is addressed. There is an emphasis on written communication to assist students in the transition to the online environment.

General Education
34 Hours
This program requires MATH302 which has specific math prerequisite requirements. Not all GEN ED Math courses satisfy that requirement

Final Program Requirement
3 Hours
Senior Seminar in Management
3 hours

This course is a capstone course designed to allow the student to review, analyze and integrate the work the student has completed toward a degree in Management. The student will complete an approved academic project or paper that demonstrates mastery of management study. This is a capstone course to be taken after all other Management courses have been satisfactorily completed. Student must have SENIOR standing to register.

General Electives
42 Hours
Electives are typically courses available at your degree level that are not currently required as a part of your degree program/academic plan. Please visit the catalog to view a complete listing of courses.

Program Completion Rates, Median Debt and More

View more details regarding our graduation rates, the median debt of students who completed the program, and other important information.


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