Associate of Arts in Business Administration

Introduction to the purposes of financial accounting statements and the recognition, measurement, and disclosure concepts and methods underlying financial statements. Focus is on using and interpreting financial statements and on understanding the impact of transactions and events on financial statements and financial ratios.

This course is designed to acquaint the student with the terminology, organization, and function of the American business system. The course will give the student a broad background about the contemporary American and global business environments as well as considering different business organizations, management principles and strategies. Topics covered include marketing, finance, personnel, customer relations, production and operations, e-business, world trade ventures, internal information systems and decision-making processes.

Microeconomics is an overview course that covers how households (consumers), firms (producers), and governments interact in competitive and other markets to set prices, and determine what and how much is produced. Key concepts introduced include the role of scarcity and choice, incentives and competition, and the law of supply and demand.

Introduction to Macroeconomics is a survey course that builds on the topics covered and skills developed in ECON101 (Microeconomics) in order to present a complete picture of the economy. Macroeconomics shows how consumers and markets fit into the overall or aggregated economy and provides a framework to assess government policies. Key topics covered will include economic cycles (growth and recession), economic indicators and measures and interest rates and money supply.

This course teaches students how to communicate professionally in the business community. It emphasizes business language and style. Included in the course are exercises that instruct students how to write clear, well-structured, effective letters, bulletins, e-mails, instructions, memos, manuals, reports, and other business writing. (Prerequisite: ENGL101).

Pre Reqs: Proficiency in Writing(ENGL101)

This course examines human characteristics and their bearing on the management and resultant performance of organizations. It includes a review of theory and research on personality, motivation, values, stress, leadership skills, power bases, and communication. It is designed to provide an understanding of the attitudes and behavior of subordinates and superiors, as well as important insights regarding one's own responses to the organization.

The objective of this course is to familiarize the student with the scope, terminology, and procedures of marketing in a modern firm. The various elements of marketing - price, promotion, distribution, and product planning - are carefully analyzed. Consumer motivation and the diffusion and adoption of new goods and services are studied. The student will complete a marketing plan of his own.

This course is a study of the concepts and technology trends essential to office productivity applications. Students will explore the principles, practices, features, and functions of the word processing application in the Microsoft Office 2007 Suite. The course will be taught with a mixture of analytical methods and practical exercises. Students will use Microsoft Word to create and format documents; and use lists, themes, mail merge, watermarks, templates, graphics, navigation tools, tables, charts, citations and bibliographies. Students will also be introduced to the features and capabilities of PowerPoint, the presentation application in the Microsoft Office Suite. This course uses the Microsoft Official Academic Course textbook that is aligned with Microsoft’s Exam 77-601: Using Microsoft Office Word 2007. The book meets the topical requirements for the Microsoft Certified Application Specialist (MCAS): Microsoft Office Word 2007 certification; and contains a six month trial of Microsoft Office.

This course is a study of the concepts and technology trends essential to office productivity applications. Students will explore the principles, practices, features, and functions of the electronic spreadsheet application in the Microsoft Office 2007 Suite. The course will be taught with a mixture of analytical methods and practical exercises. Students will use Microsoft Excel to create and format spreadsheets; they will also manipulate data and use formulas, charts, workbooks, styles, hyperlinks, themes, functions, conditional logic, graphics, comments, and security features. Students will also be introduced to Outlook, the electronic mail application in the Microsoft Office 2007 Suite. This course uses the Microsoft Official Academic Course textbook that is aligned with Microsoft’s Exam 77-602: Using Microsoft Office Excel 2007. The book meets the topical requirements for the Microsoft Certified Application Specialist (MCAS): Microsoft Office Excel 2007 certification; and contains a six month trial of Microsoft Office.

This course is designed to provide a solid foundation for undergraduate study in the online environment. Students will be introduced to learning theory, the tools available in the online classroom and campus, and online research. Identification of personal learning style allows students to improve their study/learning techniques and prepares them to succeed in college level courses. Students will be introduced to formatting and citation styles. APUS policy and procedure is addressed. There is an emphasis on written communication to assist students in the transition to the online environment.