Upon completion of this certificate students will be able to:
To recognize the impact of laws, rules, and regulations on the sports industry.
To distinguish and interpret how the sports industry is influenced by economic and financial pressures.
To compare and contrast how marketing professionals use the media to capture the attention of the public in terms of increasing the visibility of sports in today’s marketplace.
DM691 / SPMT607 - The Sports Industry
DM692 / SPMT608 - Sports Law
DM693 / SPMT609 - Sports Marketing, Promotion, and Public Relations